How Spam Traps Work and Where they come from.

Regardless of how a spam is technically defined, we can probably agree it’s unwanted email, and we don’t like it, actually nobody likes it.

spam trapsIn the fight against spam, some organizations use spam traps to find and block spammers. A spam trap is an email address that’s not actively used, but is actively monitored. If a spam trap receives an email, something is rotten in Denmark, because that email address never opted in to receive emails.

There are many, many spam traps out there, and they’re being managed by everyone from big anti-spam organizations like Spamhaus and SURBL, to security companies like TrendMicro and McAfee, to nation-wide ISPs and corporate email servers. As such, the proliferation and proven accuracy of spam traps makes it impossible to ignore alerts when one of our users hits a trap. Our compliance team reaches out to help, but this often evokes the question, “How did a spam trap get on my list?”

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Top 5 Email Marketing Trend Predictions for 2016

Its a new year and new email marketing trends

 

email marketing

Email remains to be a huge part of everyone’s daily routine and it’s difficult to imagine how we could operate without an email address. Checking your emails ( is now becoming autopilot – whether we’re at the bus stop, supermarket checkout line or queuing at the bank, we can be found checking our emails. We do it very often and spend more time each morning checking emails and using the internet (51 per cent) than eating breakfast (18 per cent) or taking care of our appearance (32 per cent). The number of worldwide email users is expected to increase from 2.6 billion at present to 2.9 billion by 2019, according to Radicati. So email is certainly not dead, it’s very much alive and kicking!

Now that’s settled, what’s on the agenda for email marketing in 2016?

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Limit Spam Traps In Your Email Database – 7 step guide.

A lesson on how to monitor and reduce potential spam traps in your list.

spam trapsLet’s say you cannot afford a list hygiene company and want to remove traps from your email database by yourself. Without exposing CME’s secrets, we’ll divulge a few key components to removing spam traps.

 

 

 

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How to Build a Killer Email List

Create the best email list possible

email listMarketing involves a series of carefully calculated steps.  First of all, you need to create content that is interesting and unique and that is targeted to your niche audience. Secondly, you need to get that audience to subscribe to your list so that you can send them even more content that they can’t find anywhere else.  As you work to gain the trust of your subscribers, you are also building your long term list, here is how to build a killer email listRead more

Internet Marketing Made Easy

What is Internet Marketing all about?

internet marketingWelcome to the latest and most effective Internet Marketing Training Guide, designed to take you by the hand and walk you through the process of getting the most out of Marketing on behalf of your business. We are so excited to have you here, and I know this will be very helpful for you in your personal blogs as well.

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Email Marketing “ABCs” for 2015

Know your email marketing ABC’s

email marketingIf you run any kind of online business, the concept of email marketing probably doesn’t seem all that difficult. You just type up your marketing message , press send, and blast out your promotional email to everyone on your list, right?

While sending whatever comes to mind is certainly an easy approach, it is by no means the best approach. The truth is, an effective email marketing regimen involves a little more forethought (and a much higher ROI). Read more

Still getting Hard Bounced emails, even after cleaning , find out why!

Still have Hard Bounced Emails

There are many reasons why you can get hard bounced emails.

bounced emails, return to senderIf you’re IP, domain and email campaign (copy) are clean and you’re still getting bounced e-mails, then most likely your list is not clean or clean enough!

However usually the majority of the time emails bounce back after cleaning is that your IP, Domain or both are dirty and are being blocked by the receiving servers.

Basically the servers bounced emails back as a precaution because they are not accepting anything from your IP or domain. If your IP or Domain is flagged as questionable or spamming then the receiving server simply bounces back any request (or email you send) to their servers.

Most servers also don’t allow emails that are spammy looking (content in body of email) as well so if your spam score is quite high they will also reject your email and bounce it back.

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What is a Spam Trap, HoneyPot, Complainer or Litigator? (Trouble)

What is a Spam Trap, HoneyPot, Complainer or Litigator?

spam trap “Spam traps” are usually e-mail addresses that are created not for communication, but rather to lure spam. In order to prevent legitimate email from being invited, the e-mail address will typically only be published in a location hidden from view such that an automated e-mail address harvester (used by spammers) can find the email address, but no sender would be encouraged to send messages to the email address for any legitimate purpose. Since no e-mail is solicited by the owner of this spam trap e-mail address, any e-mail messages sent to this address are immediately considered unsolicited. “ – wiki

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What’s the difference between a hard and soft bounce ?

What’s the difference between a hard and soft bounce ?

email-soft-bounceWhen it comes to keeping your lists clean and knowing which emails are good or not, a hard or soft bounce are the only real way to know which is which. Many white listed servers are very strict about not having a list with a “bounce” rate of more than 1% and they really mean Hard bounces or dead emails, not soft-bounced emails.

If you have your own server for example and use IEM or Interspire as your mailing software, you get all this lovely data right on your site which works the exact same way as any white listed server as Mail-chimp or Constant Contact. Read more